Otto.De - Info otto.de

otto receives about 407,000 unique visitors and 4,159,540 (10.22 per visitor) page views per day which should earn about $3,256.00/day from advertising revenue. Estimated site value is $2,012,547.32. According to Alexa Traffic Rank otto.de is ranked number 905 in the world and 0.0814% of global Internet users visit it. Site is hosted in Unterhaching, 02, Germany and links to network IP address 194.195.11.30.

About - otto.de

OTTO Online-Shop » Hier klicken ✓ Mode, Technik & Wohnen: Top-Trends 2016 ✓ Großes Service-Angebot: Aufbauservice ✓ Altgeräte-Mitnahme ✓ Ratenkauf ✓
How did otto.de look in the past? Edit Site Info

How popular is otto.de?

Daily Unique Visitors:
407,000
Monthly Unique Visitors:
12,210,000
Daily Pageviews:
4,159,540 (10.22 per visitor)

Alexa Rank:
905 visit alexa
Alexa Reach:
0.0814% (Percent of global Internet users)
*All traffic values are estimates only.

Alexa
Compete
Quantcast

Visitors by country

Users%Pageviews%Rank
Germany 96.0%98.0%23
Austria 0.7%0.3%632

Where do visitors go on this site?

Reach%Pageviews%PerUser
otto.de
99.54%99.74%10.35
images.otto.de
0.63%0.07%1.21
OTHER
0%0.19%0

How fast does otto.de load?

Average Load Time:
(1032 ms) 77 % of sites are slower

Backlinks Report

Total Sites Linking In (Alexa):
2,362
Total Backlinks:
  126,418
Follow Links:
  109,278
Nofollow Links:
  17,140
Referring Domains:
  4,626
Referring IPs:
  4,130

Competitive Data

SEMrush otto.de
Domain:
  otto.de
Rank:
  435,696
Organic Keywords:
  14,202
Organic Traffic:
  1,266
Organic Cost:
  $299.00
Adwords Keywords:
  0
Adwords Traffic:
  0
Adwords Cost:
  $0.00

How socially engaged is otto.de?

Facebook likes:
  6,150
Facebook shares:
  3,875
Facebook comments:
  1,001
FB comments box:
  0
Facebook clicks:
  0
Facebook total:
  11,026
Google +:
  124,815
Linkedin:
  0
Stumbles:
  4
Buffer:
  0
Pins:
  1

How much otto.de can earn?

Website Value:
$2,012,547.32
Daily Revenue:
$3,256.00
Monthly Revenue:
$97,680.00
Yearly Revenue:
$1,188,440.00
*All earnings values are estimates only.

Where is otto.de hosted?

Server location
Server IP:
194.195.11.30
ASN:
AS6659 
ISP:
Nexinto GmbH 
Server Location:
Unterhaching
02
Germany
 

Other sites hosted on 194.195.11.30

There are no other sites hosted on this IP

Page Speed

Suggestions Summary

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 3 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

https://assets.cdn-otto.de/static/all/js/1d30c13f449e7fec/public_thirdparty_min.js
https://assets.cdn-otto.de/static/all/js/289231689f118b0a/public_critical_min.js
https://assets.cdn-otto.de/static/shoppages/js/08af594eeb***7492/private_shoppages_critical_min.js
Optimize CSS Delivery of the following:

https://assets.cdn-otto.de/static/all/css/f3bb313a8775b576/files/public_critical_min.css
https://assets.cdn-otto.de/static/shoppages/css/1cc315508aa2a8db/files/private_critical_min.css

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://eu-sonar.sociomantic.com/iframe/2010-07-01/adpan/head.load.min.js (expiration not specified)
https://imagesrv.adition.com/1x1.gif (expiration not specified)
https://pxc.otto.de/1x1.gif (expiration not specified)
https://s.webtrends.com/js/webtrends.js (expiration not specified)
https://www.otto.de/san/menuitems/views/flyout2 (5 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://cdn.m-pathy.com/js/a2995.16030318.js (60 minutes)
https://www.google-***ytics.com/plugins/ua/linkid.js (60 minutes)
https://www.otto.de/shoppages/static/img/apple-app-store-badge-de.png (60 minutes)
https://www.otto.de/shoppages/static/img/google-play-badge.png (60 minutes)
https://www.google-***ytics.com/***ytics.js (2 hours)
https://images.otto.de/is/image/mmo/pool/formatSonstiges/l_landscape_constrain_130x60/1640985.gif (4 hours)
https://images.otto.de/is/image/otto/001_2016_12_sale_markensale_shopteaser?$responsive_product$ (8.3 hours)
https://images.otto.de/is/image/otto/001_2016_13_waes_nachtwaesche_shopteaser?$responsive_product$ (8.3 hours)
https://images.otto.de/is/image/otto/001_2016_15b_mult_apple_iphone_se_slideshow_mr?$slideshow_mr$ (9.9 hours)
https://images.otto.de/is/image/otto/001_2016_13_dame_top10_shirts_slideshow_mr?$slideshow_mr$ (10 hours)
https://images.otto.de/is/image/otto/001_2016_10_kamp_outfits__tv_slideshow_mr?$slideshow_mr$ (10 hours)
https://images.otto.de/is/image/mmo/15680581?$responsive_product$ (22.3 hours)
https://images.otto.de/is/image/mmo/15403117?$responsive_product$ (22.3 hours)
https://images.otto.de/is/image/mmo/16138280?$responsive_product$ (22.3 hours)
https://images.otto.de/is/image/mmo/pool/formatSonstiges/l_landscape_constrain_130x60/1640683.gif (22.3 hours)
https://images.otto.de/is/image/mmo/1576***76?$responsive_product$ (22.3 hours)
https://images.otto.de/is/image/mmo/13159377?$responsive_product$ (22.3 hours)

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 58.6KiB (72% reduction).

Compressing https://s.webtrends.com/js/webtrends.js could save 42.6KiB (73% reduction).
Compressing https://pxc.otto.de/pi.aspx?campaign=ffaacb82c52393300a9d3b3376091c43&pitype=Content&convtype=&retmode=6 could save 16KiB (70% reduction).

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 45.9KiB (48% reduction).

Compressing and resizing https://www.otto.de/shoppages/static/img/google-play-badge.png could save 32.6KiB (89% reduction).
Losslessly compressing https://assets.cdn-otto.de/static/all/css/f3bb313a8775b576/img/shoppages/sprites/sprite.png could save 6.8KiB (16% reduction).
Losslessly compressing https://www.otto.de/shoppages/static/img/apple-app-store-badge-de.png could save 3.5KiB (53% reduction).
Losslessly compressing https://assets.cdn-otto.de/static/all/css/f3bb313a8775b576/img/p13n/daily_deal.png could save 2.4KiB (43% reduction).
Losslessly compressing https://images.otto.de/is/image/mmo/pool/formatSonstiges/l_landscape_constrain_130x60/1640683.gif could save 685B (14% reduction).

Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and *** time.

Minify JavaScript for the following resources to reduce their size by 20.7KiB (36% reduction).

Minifying https://s.webtrends.com/js/webtrends.js could save 20.7KiB (36% reduction).

Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <div class="e_js_slidingCi…_slidingCinema">adidas Origina…€ 419,99</div> is close to 1 other tap targets .
The tap target <ul class="e_basicCinemaW…gableContainer">adidas Origina…€ 419,99</ul> is close to 1 other tap targets .
The tap target <a href="/p/altgeraete-…onId=4884986***" class="e_productRecom…Recommendation">Altgeräte-Mitn…€ 14,00</a> is close to 1 other tap targets .
The tap target <button class="e_prev e_js_pr…bolBtn100--1st">&lt;</button> is close to 1 other tap targets .
The tap target <button class="e_next e_js_ne…bolBtn100--1st">&gt;</button> is close to 1 other tap targets .
The tap target <div id="us_id_customer…viceWidgetIcon" class="us_customerServiceWidgetIcon">⁈</div> is close to 2 other tap targets.
The tap target <div id="us_id_customer…viceWidgetIcon" class="us_customerServiceWidgetIcon">⁈</div> is close to 1 other tap targets.
The tap target <button id="us_id_customer…enuCloseButton" type="button" class="us_customerSer…mbolBtn50--4th">-</button> and 1 others are close to other tap targets.
Use legible font sizes
The text on your page is legible. Learn more about using legible font sizes.
Size content to viewport
The contents of your page fit within the viewport. Learn more about sizing content to the viewport.
Prioritize visible content
You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.
Minify CSS
Your CSS is minified. Learn more about minifying CSS.
Avoid plugins
Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.
Avoid landing page redirects
Your page has no redirects. Learn more about avoiding landing page redirects.
Configure the viewport
Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.
Reduce server response time
Your server responded quickly. Learn more about server response time optimization.
Avoid app install interstitials that hide content
Your page does not appear to have any app install interstitials that hide a significant amount of content. Learn more about the importance of avoiding the use of app install interstitials.
Minify HTML
Your HTML is minified. Learn more about minifying HTML.
Download optimized image, JavaScript, and CSS resources for this page.

Google Safe Browsing

This site is not currently listed as suspicious

MyWot.com Reputation Ratings

Trustworthiness:
  91
Vendor reliability:
  91
Privacy:
  91
Child safety:
  91

Site Categories (dmoz)

Online-Shops/Allgemeines Sortiment

What sites are related to otto.de?

Http Header

HTTP/1.1 301 Moved Permanently
Date: Mon, 04 Apr 2016 14:16:10 GMT
X-Varnish: 416720056
Age: 0
Location: https://www.otto.de/
Cache-Control: private, no-cache, no-store, max-age=0
Expires: Sat, 01 Jan 1970 00:00:00 GMT
Pragma: no-cache
Content-Length: 0
Connection: close
Set-Cookie: TS01c0048c=0133941a4f620e7f9c60ffe4647ed53fc371c2d0899aeece479a19bdb0f1e13019986bc545; Path=/
HTTP/1.1 200 OK
Content-Type: text/html;ch***t=UTF-8
Content-Language: en-US
Date: Mon, 04 Apr 2016 14:16:09 GMT
Cache-Control: private, no-cache, no-store, max-age=0
Expires: Sat, 01 Jan 1970 00:00:00 GMT
Pragma: no-cache
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Via: 1.1 varnish-v4
Set-Cookie: BrowserId=d66ee5c8-1957-406d-ab34-e1e2708a19f0.v1; Path=/; Domain=.otto.de; max-age=315360000
Set-Cookie: visitorId=07abd0***-51e7-4752-bb32-68ebdcb9c58e.v1; Path=/; Domain=.otto.de; max-age=315360000
Set-Cookie: experiments={1.0|TS027K001|[{GuHiWaKo|93|A|1459779370***7}|{HebelCro2|91|StatusQuo|1459779370***7}]}; Path=/; Domain=.otto.de; max-age=315360000
X-Recruiting: Seems you like http headers. To write ours, apply at job.otto.de and mention this header.
X-UA-Compatible: IE=edge
Vary: Accept-Encoding
Connection: close
Strict-Transport-Security: max-age=31536000
Set-Cookie: TS01c0048c=0133941a4febfabfc76fb3807b74aab414596e5edb980ff94b5948d07badfca8183c1929c9; Path=/
Set-Cookie: TS01aa594d=0133941a4f4***4b4667f9d29d82037dcffd075c85e293b0d51c7955e2ab8b1faa50f5bfe5843fc795e789870d8b6ddd23c0760df881f54b1267112478ee38741b9de96ddf300bf2c03ac9d9c32cd7ea76118eb29e1; path=/; domain=.otto.de

DNS Lookup

Type Ip Target TTL
TXT 3600
TXT 3600
MX mx14b.antispameurope.com 3600
MX mx14c.antispameurope.com 3600
MX mx14a.antispameurope.com 3600
MX mx14d.antispameurope.com 3600
SOA 3600
Mname pns.otto.de
Rname hostmaster.otto.de
Serial Number 2014080998
Refresh 3600
Retry 7200
Expire 604800
Minimum TTL 0
A 194.195.11.30 300
NS ns4-67.akam.net 3600
NS ns1-193.akam.net 3600
NS ns2-65.akam.net 3600
NS ns7-66.akam.net 3600

Whois Lookup

Domain Created:
0000-00-00
Domain Age:
 
WhoIs:
 

whois lookup at whois.denic.de...
Domain: otto.de
Status: connect
Last update was 57 days ago
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